Do you find yourself wondering, how can I keep my clients longer or how can I find new clients? You’re not alone!

The problem of customer retention impacts all clinics! It is costly in both health and business outcome expenses. Through a series of business, client, and in-depth technical blog posts, we will examine the role of human movement analysis technology in advancing the professional relationship between professional and client. We will dive deep into the intersection of human movement science, biomechanics and markerless movement analysis technology. Here are selected readings to get you started on movement analysis software:

  1. ACL Injuries: Transition from Rehab to Prehab to Prevent and
  2. “Unconsciously Incompetent”: The role of movement analysis tech quantified data in raising awareness to the movement deficiencies that cause us pain..
  3. Patient Retention Calculator..

Our first blog post on non-contact ACL injuries introduces an example of how markerless movement analysis technology can be used in the clinical setting to help achieve improved client health outcomes. The scientific literature on biomechanics of non-contact ACL injuries is researched. We also hint at a business strategy of positioning your clinic as a pre-injury, performance and one of preventative care. Consequently, we introduce the notion of finding a new set of customers for your business.

In the second post we apply the unconsciously competent learning model / framework to the clinical setting of physical therapy. We dissect the clinical process and add examples of where movement analysis technology can help in the education and retention of your clients. We journey through the treatment process through the eyes of the provider and provide insight into the thought process of the client. We begin the discussion of can physical therapy software help my business and my clients.

In the third post we’ve put together a simple patient retention calculator, which quantifies missed revenue due to customer churn. We also use the patient retention calculator to illustrtate the potential impact of movement analysis software.

Through a series of blog posts centered on the use cases of physical therapy and athletic training, we will establish how recent technology advances in human movement analysis empower the present day clinician to better reach their business and health goals:

  1. Increase client retention by increasing customer engagement
  2. Find new clients through positioning your business as a leader in preventative care
  3. Improve health outcomes through increased physical therapy patient education.

If you’re new, we recommend you read our Welcome to EuMotus blog post, which will add a bit more detail on the major challenge in musculoskeletal disease management. If you would to ask us a question and want to know more about biomechanics, human movement analysis, client retention or other topics, send an email to boris@eumotus.com. Happy reading!

Posts

Nov 14, 2017 • EuMotus
Cash Based Physical Therapy. A Startup’s View. Insurance based care is increasingly becoming more challenging. In this article, we quantify some hidden costs of insurance based care, highlight the non-obvious benefits of cash based physical therapy practices, and demystify the challenge of...
Nov 6, 2017 • EuMotus
Patient Retention Calculator Your clinic is busy. You and your clinicians are seeing tens of clients per day. Yet a significant portion of them are not coming back. Multiple visits are missed. This missed opportunity is reflected in your patient retention rate....
Nov 1, 2017 • Omaya Hall
Three Daily Essential Exercises to Maintaining a Healthy Shoulder Take a walk outside or step inside the floor of an office building and the sight is the same. What you see is someone staring at a screen, whether it be a cell...
Oct 27, 2017 • Boris Doynov
Why should you become an early adopter of movement analysis? You are a busy physical therapy clinic owner. You manage your own shop, your employees and also take care of customers. Your plate is full. But you still have 20% no shows....
Oct 23, 2017 • Boris Doynov
EuMotus to Exhibit at Sports Physical Therapy Section Team Concept Conference 2017 EuMotus is excited to announce itself as an exhibitor at the Sports Physical Therapy Section (SPTS) Team Concept Conference in Las Vegas, Nevada, November 30 - December 2, 2017. SPTS...
Oct 16, 2017 • Boris Doynov
ACL Injury Literature Review In this blog post we will examine recent scientific studies on ACL injury. But why should we care? ACL injury is costly. Replication of injuries is not feasible and measurement is tough. We establish interesting observations and recurring...
Oct 16, 2017 • Sophia Schwartz
Is your Physical Therapist Legit? Steps and Questions to Ask Before You Schedule So you need a physical therapist. Your back ache is relentless. Your knee pain is keeping you from running or hiking. Your daughter is trying out for varsity lacrosse...
Oct 2, 2017 • Boris Doynov
Can We Reduce Non-Contact Lower Extremity Injuries via Field Selection? The US Women’s Soccer team has made headlines and led the way in the fight for more equitable pay and playing conditions by reaching a collective bargaining agreement in 2017. The fight,...
Sep 21, 2017 • Sophia Schwartz
In this proper squat form follow up, Sophia utilizes EuMotus BodyWatch human movement analysis software to discuss and demonstrate hip dominant and quad dominant squats. The biomechanics differences of each type of squat are quantified and compared with EuMotus BodyWatch athletic training...
Sep 21, 2017 • Sophia Schwartz
In this squat form evaluation, Sophia utilizes EuMotus BodyWatch human movement analysis technology to dive deep into squat biomechanics – range of motion, movement stability, movement symmetry and muscle imbalance analysis. EuMotus physical therapy software generates and enables powerful human movement analysis...
Sep 18, 2017 • Boris Doynov
Welcome to EuMotus, we’ve been expecting you! If you found yourself wondering how you can improve your clinic’s business and health outcomes, we think you are in a good place! In our blog series we will analyse and discuss the challenge of...
Sep 11, 2017 • Sophia Schwartz
How are we supposed to improve something we don’t even know is faulty? [2] First take a look at the diagram then let’s start by playing a game. Fill in the blank: “I never knew that I/my _____,” says client during first...
Aug 17, 2017 • Boris Doynov
Can non-contact, poor form injuries be prevented and can my clinic expand to take a significant role in this effort? Yes! We examine injury screening and prevention through the lens of ACL injury. A significant number of non-contact ACL injuries to athletes...